Case IH: Agriculture
This was a special project for our team as we had the opportunity to partner with agricultural industry leader and fellow Racine, Wisconsin neighbor Case IH.
The Case team tasked us with designing, developing and building fixtures for their brand new Experience Center retail shop. Starting with initial concept sketches, color samples and welding options, we were able to come up with the “modern farm” aesthetic that gives a nod to the company’s agricultural history while also allowing the brand’s signature “tractor red” to really pop throughout the store and its products.
We’re excited for Case IH’s new Experience Center to be visited by dealers, producers and employees from all over the world, and are honored to have played a part in its fruition.
Environment
Retail